About Ben & Jerry’s:
Ben & Jerry’s Homemade Inc., started in 1978 in a renovated gas station in Burlington, Vermont, USA, founded by childhood friends and dedicated activists Ben Cohen and Jerry Greenfield. In 2000 Ben & Jerry’s became a wholly owned subsidiary of Unilever with the remainder of an independent Board of Directors to provide leadership focused on preserving and expanding Ben & Jerry’s social mission, brand integrity, and product quality.
Ben & Jerry’s has an inspiring ambition. We aim to be Unilever’s next billion € brand and are expanding rapidly in Europe and in new markets in Asia and Latin America. This translates into a high-paced growth environment married without uncompromising grassroots and activist spirit. That is how we remain a true purpose-led organization with a connected 3-part mission that are reflected in our KPI’s:
1. Social mission: We initiate innovative ways to improve the quality of life locally, nationally and internationally specifically on Climate Justice and Social Justice, Racial Justice, and Economic Justice
2. Product mission: We make and distribute the finest quality natural ice cream and euphoric concoctions
3. Economic mission: We operate our Company for sustainable, Profitable financial growth
Background & Purpose of the Job
Ben & Jerry’s is looking for a Digital & Graphic Designer to join our mission to use our business to create progressive change in the world while making the best possible ice cream in the nicest way possible. This is a unique opportunity during an exciting time where our brand is focused on our success globally across all digital platforms. This designer will play a critical role in the evolution of our digital platform, as well as in the continued growth of our brand on social media. They will collaborate cross-departmentally to achieve creative and consistent content that aligns with B&J’s broader brand narrative. And they will create innovative, compelling design solutions that balance art and commerce.
A solid understanding of digital & graphic design, technology and digital standards is essential to execute design that not only looks great but also functions well.
Communicate original concepts through sketches, wireframes, visual comps and interactive prototypes
Create global content for our industry-leading brand digital storytelling publishing model
Develop content that will help drive local brand relevancy to support business objectives. And drive social activism to support social mission objectives
Design assets and layouts for mobile, desktop and tablet
Layout emails and web homepages
Design for consumer packaging, brand identity, campaigns, promotions, point-of-sale, experiential and more
Ensure the design and all assets are delivered to specifications on time, on brief, on budget and within established brand standards
Sell in your designs to the project manager and other team members
What You Need to Succeed
BA in Digital Design (preferred) or Graphic Design
A minimum of 3-5 years of experience in digital and design work
A solid online portfolio showcasing creative design solutions
Knowledge of emerging technologies
Skilled in all Adobe Creative Suite programs
Experience with and understanding of UX, UI and responsive design
Solid understanding of advertising and marketing principles
Able to function both independently and in a collaborative team environment
Strong design sensibility, attention to detail, and creative problem-solving and accountability
Exceptional teamwork skills, able to work in a fast-paced, high-productivity environment under tight deadlines
Strong typography skills
Illustration skills a plus
Understanding of the capabilities and best practices relating to the use of front-end web technologies
Ability to think creatively, strategically and technically, and the ability to efficiently manage multiple projects simultaneously
Over the past year, we have dedicated ourselves in new ways to understanding and developing strategies for the deep work necessary to uproot the systemic racism underpinning our racial inequity. Ben & Jerry’s is committed to becoming a truly antiracist company by eliminating racial disparities within the company and to disproportionately create Black wealth through our business relationships.
We are actively working to achieve equity in our workforce, franchise network and supplier base through a wide range of ongoing and evolving strategies that eliminate barriers, increase access to opportunity, and make real changes in our business practices and culture. This work will be supported by goals and internal metrics to maintain and report on our progress.
We have chosen to center on racial equity out of an understanding that the culture of white supremacy must be dismantled to achieve equity for all marginalized people. We have focused our strategies on outcomes for Black people because slavery and its legacy remain such a defining element of American life. We believe this targeted work will help us achieve our broader commitment to universal social equity.
The initial phase of this work focuses on our home market of the U.S., where the majority of our employees and business is located. As we learn and build our capacity for this work, we will expand it to our global markets where systemic racism in other forms, with roots in colonialism, persists.